
The Role of Social Media in Book Promotion
Let’s start with this. You do not need to go viral. You do not need to post every day. And you absolutely do not need to become someone else online in order to promote your book.
What you do need is a presence that reflects who you are as an author and supports the work you are already doing. At Grace Taylor PR, we help authors make social media a strategic, authentic part of their publicity campaign. Nothing more, nothing less.

Building Relationships with Media: A Key to Successful Book Publicity
At Grace Taylor PR, we know that strong media relationships are at the heart of any successful book publicity campaign. For authors, getting media coverage isn’t just about visibility. It’s about building trust with potential readers, creating momentum around a book launch, and positioning yourself as a credible voice in your genre or area of expertise.

Crafting Your Author Brand: First Steps to Visibility
At Grace Taylor PR, we talk to a lot of authors who feel completely confident writing a book, but not so confident when it comes to marketing it. That is completely normal. One of the best places to begin is with your author brand. It is your foundation for building visibility, creating consistency, and helping readers feel connected to your work.

Understanding Book Publicity: What It Is and Why It Matters
At Grace Taylor PR, we often meet authors who have poured their hearts into writing a book but aren’t quite sure how to get it in front of readers. That’s where publicity comes in. It can sound like a big, mysterious concept, but it really comes down to something simple. Publicity helps people find your book in ways that feel natural, authentic, and exciting.